Works

A complete web presence for VrIJland, the green pavilion on Strand IJburg: a cultural and educational beach venue where the IJburg community comes together to create, learn and unwind.

SET Community Gardens is a neighbourhood initiative in Amsterdam IJburg. For their Ecologies of Care programme — a collaboration with Fear of Happiness — they needed an event flyer that could carry a lot of information while still feeling inviting and rooted in the community it represents.

Web Designer & Developer Client: Set IJburg — Neighborhood community center (Amsterdam, IJburg) Year: 2026 Scope: UI/UX design · Front-end development · WordPress integration

Brand Designer & Web Developer Client: Lola Lokaal (formerly Lokaal 432) — Amsterdam neighborhood center Year: 2026 Scope: Brand identity · Website design · Front-end development · WordPress integration

The Cypher — Live at Broedplaats Olympus, Amsterdam

This project involved creating print collateral for Lola Lokaal, a new neighbourhood community hub in Amsterdam. The work spans two distinct pieces: an introductory flyer announcing the hub's opening, and a promotional flyer for a South American dance event hosted in partnership with IJburgdoejemee

In a world optimized for infinite scroll, we pause to design the tangible. Look closely at the desk. The "Inward Voyage" on the easel isn't asking for your clicks; it's asking for your breath. The "Creative Lab" on the corkboard isn't selling a skill; it's offering a tribe.

Unapologetically Fluid

To kick off the new year, LOKAAL 432 hosted a "Nieuwjaarsborrel" (New Year's Drinks) for its community of entrepreneurs and creatives. The goal of this digital and print campaign was to move away from the hustle of work and invite tenants to pause, connect, and celebrate in style.

This project involved the design of a bilingual flyer campaign (English & Dutch) for the SET Community Gardens in IJburg. The goal was to attract new members for the upcoming growing season and to promote the garden's core values: fighting consumerism, embracing the circular economy, and fostering permaculture.

For the annual Christmas Dinner at SET-IJBURG, the objective was to create a flyer that felt personal, warm, and distinctly non-commercial. The event is a donation-based community gathering, so the visual language needed to reflect the "gezellig" (cozy and togetherness) spirit of the neighborhood living room.

LOKAAL 432 is a bustling hub for creatives, entrepreneurs, and local initiatives. This project involved designing a directory and wayfinding system that would not only guide visitors through the building but also visually represent the vibrancy of the community within.

For the annual Sinterklaas celebration at SET-IJBURG, the goal was to create a poster that captured the nostalgic and magical essence of this beloved Dutch tradition. Moving away from cartoonish imagery, this design utilizes a sophisticated, typographic approach to invite the community to the "World Living Room" (Wereldhuiskamer) for an afternoon of gifts and togetherness.

Football Manager isn't just a game; for its community, it's an obsession involving deep strategy, data analysis, and intense emotional highs and lows. "THE FMU" (The Football Manager Universe) is a forum dedicate to this community. The goal was to create a brand identity that moved beyond the typical "dated forum" look and reflected the intensity, professionalism, and passion of a virtual manager's career.

I am a multi-disciplinary creative strategist specializing in human-centric design. I don't just create visuals; I build brand experiences that empower communities, spark ideas, and forge genuine connections

This project involved the design and development of a personal website for Patrick, a professional offering in-depth insights and practical tools for personal growth and well-being. The core objective was to create a digital platform that felt warm, trustworthy, and inviting, allowing visitors to connect with Patrick's philosophy, explore his services, and take their first steps towards positive change

This project showcases a range of communication assets for LOKAAL 432, a creative neighborhood hub in Amsterdam-IJburg. It includes a physical event invitation (flyer/card) for an "Open Midday" and two distinct social media visuals, all designed to embody the brand's core values: fostering creativity, building community, and encouraging collaborative innovation within the local neighborhood.

This project encompasses two vertical poster designs created to announce SET-IJBURG's November events. For SET-IJBURG, which embodies the concept of "The Living Room of the Neighborhood," these posters aim to encourage community participation in a variety of activities offered by the center, using a warm, inviting, and informative tone. The design provides a user-friendly experience by presenting both daily regular activities and special events with a clear hierarchy.

This project involved the creation of a promotional poster for an "All Souls' Day" event, blending traditional commemoration with themes of utopian self-expression and community engagement. The design challenge was to convey a multifaceted event that included mask-making workshops, a potluck dinner, and a pub quiz, all while maintaining a creative, inclusive, and slightly mystical atmosphere.

This project explores the translation of the LOKAAL 432 brand from the digital realm to physical spaces, demonstrating how it can establish a striking presence within the urban fabric. The objective was to reinforce the modern and inviting brand identity through a compelling outdoor advertisement (billboard) design that resonates in the streets and directly engages its target audience.

This project documents the design evolution for "LOKAAL 432." It's a story about a strategic pivot—moving from a clean, modern, and technical brand identity to one that is personal, handcrafted, and human. The final result is a brand that truly lives up to its name, "Lokaal" (Dutch for "Local")

A poster design created to increase participation in the "Buurt Diner" (Neighborhood Dinner) event organized by SET-Ijburg, blending a Halloween theme with a nostalgic and inviting tone. The aim was to evoke a "kom gezellig" (come join the fun) feeling, a warm community invitation, rather than a scary image.

Halloween Flyer Design

This project was a comprehensive digital transformation for SET-IJBURG. It began with a foundational challenge: the community center's vibrant, human-centric energy was not reflected in its digital presence. The solution was not just a website refresh, but a complete visual rebrand paired with a strategic functional overhaul

"FMD" is a brand identity and communication strategy for a dedicated Twitter account focusing on the popular football management simulation game, Football Manager. The project aims to deliver in-depth game insights, tactical strategies, player scouting, and overall community engagement, presented with a modern, appealing, and valuable approach

A minimal and elegant calendar design

Branding design for Maroon's